Porsche | Car launch
Car launch & brand experience | Porsche Mecan Electric
For the car launch of the new Porsche Macan Electric, Sportwagen Zentrum Niederrhein GmbH, part of Porsche Zentrum Moers and Porsche Zentrum Dinslaken, hosted a spectacular event in Duisburg for 600 guests who immersed themselves in a Porsche brand experience. The setting could not have been more perfect: an event on the water aboard a fully electric powered ship, perfectly aligned with the sustainable message of the new Macan Electric.
During an impressive light and sound show, the new Porsche Macan Electric was unveiled in the central space of the Oceandiva Nova. Prior to the unveiling, guests were treated to a culinary experience with live cooking at various buffet stations, creating a dynamic and gastronomic atmosphere.
The car launch combined innovation, sustainability, and a unique experience, resulting in an evening full of energy, style, and unforgettable moments on the water.
The entire event was perfect in every way, and I must extend my highest praise to all the staff of the Oceandiva team. With the execution of this event, we have launched an unparalleled entry into the new world of the Porsche Macan.
